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A Winery Needs to Talk Directly With the Consumer to Sell Wines

Creativity is not innovation and vice versa.  Creativity, according to KeyDecisions.com, is recognized as fresh ideas and innovations are about implementation of creative advancements. The thought is, being creative has no basic risk (in most endeavors) and innovations have measurable…

AVA, vineyard, TBB

Vineyards – Cover Crops Are Not Harvested

In California’s Wine Country, winter is a time when brown hillsides turn green and vineyards green-up with a “cover crop”. Cover crops may be a misnomer as nothing in “cover crop” is harvested. In vineyards you notice this cover crop…